Laurie Beth Clark
University of Wisconsin-Madison Professor of Art (4-D).
For more information, visit LaurieBethClark.art
Ashley Goodwyn
2021
Hyperaware presents photos of hidden installations throughout the Art Lofts. These interventions were installed throughout the space on November 29th, 2021, and may not have been noticed. The installations alter the surroundings creating a surreal experience of the area. If detected, this could cause the passerby to question their physical surroundings. Potentially asking themselves: Is what I am seeing happening? Did someone make this, and if so, why? Their awareness of the peculiarity might be heightened for the rest of the day, bringing them to realize other oddities; Forcing a new perspective of the world around them.
Living in the digital era, we are accustomed to questioning information given to us by new media. But we are not used to cross-examining things we see with our own eyes. I invite the viewer to find the installations and start questioning.